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SEO vs PPC – Search Engine Optimization & Pay Per Click Comparison

Seo vs PPC

SEO vs PPC Comparision  When it comes to driving traffic to the website, there are two options, organic traffic and paid traffic. Organic traffic comes from proper Search Engine Optimization (SEO) and paid traffic comes from Pay Per Click (PPC) campaign. To simply understand, organic traffic is FREE and paid traffic, of course, costs you. People often get confused about which method to use for traffic. But it is important that before making a decision, you must know what are the differences, pros, and cons of implementing SEO and PPC. In this article, I am going to cover in-depth information about SEO and PPC.  First off, let’s look at the image that shows Google’s organic and paid results. The paid […]

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What is Local SEO & How to Optimize It?

local SEO Guide

In the previous article, we have covered On-Page SEO Techniques, Essential Off-Page SEO Techniques, and Essential Technical SEO. Now, in this article we are going to cover details of local SEO, it’s importance and guide how you can optimize your business for local SEO. What is Local SEO? Local SEO also known as Local Search Engine Marketing, is an incredibly effective way to market Local Business online.  It helps businesses promote their products and services to local customers at the exact time they’re looking for them online.   If you are thinking of what kinds of business should focus on local SEO, then here is the answer – Phone repair shop in Seattle, WA SEO company in Las Vegas, NV Dental […]

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How to Do a Technical SEO For a Website?

technical SEO

In the previous article, we have covered On-page SEO and Off-page SEO, which are essential techniques to follow in order to rank better in the search engines. When it comes to Search Engine Optimization, it is also important to optimize for technical SEO which we are going to cover in this article in detail. The concept of Technical SEO and On-Page SEO is pretty much the same. Because both concepts are done within the website. But technical SEO is focused more on website structure whereas On-Page covers content aspects as well. What is Technical SEO? Technical SEO refers to the optimization techniques related to the technical part of the website like the structure of the website, technology used to build […]

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WordPress 5.3 Update and it’s Key Features !

WordPress 5.3 Updates

Hey there, All the WordPress fans! WordPress has just rolled out its new update 5.3! This is the last major release of the year with some significant improvements. The new update is claimed to be the most refined user experience with the improved block editor. 5.3 expands and refines the block editor introduced in WordPress 5.0 with a new block, more intuitive interactions, and improved accessibility. New features in the editor increase design freedoms, provide additional layout options and style variations to allow designers to complete control over the look of a site. This release also introduces the Twenty Twenty theme giving the user more design flexibility and integration with the block editor. Creating beautiful web pages and advanced layouts […]

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10 Common Off-Page SEO Techniques

Off-Page SEO techniques

In our previous article, we have covered 15 Actionable On-Page SEO Techniques. Now, in this article, we are covering 10 Off-Page SEO techniques that you should follow. What is Off-Page SEO? Off-Page SEO technique sometimes called off-site SEO techniques – is a technique of improving the ranking of the website in the Search Engine Ranking Pages (SERPs).  Off-page SEO has nothing to do with website design and the technical part of the website. Basically, it is a type of promoting a website across all the internet channels. Optimizing for off-site ranking involves a number of techniques that we will discuss below. On-Page SEO vs Off-Page SEO Let’s talk about the importance of the Off-Page SEO in comparison to the On-Page SEO. […]

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10 Reasons to Build a Website on WordPress Platform

Benefits of using WordPress

Here, we talk about 10 Reasons to Build a Website on WordPress. As we all know, WordPress is a popular Content Management System (CMS) in the world. According to the latest survey, WordPress powers 35% of all websites in the world. This number is huge for a single platform. Millions of people use WordPress to build a website including some big companies like CNN, TechCrunch, SONY, New York Times, TED, etc. There might be a question in your mind that, why people are using WordPress instead of other Content Management System (CMS). To make things clear, we are discussing 10 reasons why you should build your site using WordPress. But before that let’s know more about WordPress and it’s history. […]

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11 Best Tips to Design Attractive Landing Page in WordPress

tip for desining landing page

Are you thinking of how to design an attractive landing page? or you already fed up with your badly designed landing page? I this article, we are discussing 11 of the best landing page design practice you should follow. What is a Landing Page? According to the Wikipedia – A landing page, sometimes known as a “lead capture page”, “static page”, or a “destination page”, is a single web page that appears in response to clicking on a search engine optimized search result, marketing promotion, marketing email, or an online advertisement. A landing page is designed specifically to promote specific products or services as a marketing campaign. This is the page where visitors land whenever they click in the promoted links […]

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Acme Themes Wishes Everyone a Very Happy Dipawali 2080!

happy dipawali

Another Dipawali 2080 Has Arrived! On this auspicious occasion of the Shubha Dipawali 2080, may all the people of Nepal be happy, prosperous, and healthy! Short Background Abot Dipawali (Tihar) Tihar also known as Dipawali is one of the greatest festivals in Nepal. Not only Nepal but it is also celebrated in Indian states. It generally falls in the month of October. Tihar is the second biggest festive celebration in Nepal after Dashain. It is known as Swanti among Newars and Diwali among the Madhesis community. This festival is known as the festival of Lights. Lights are the prominent feature of this festival. Diyos are lit inside and outside of the house during the night. People keep their houses and […]

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15 Actionable On Page SEO Techniques for WordPress Website

onpage optimization for wordpress website (2)

Search Engine Optimization (SEO) is an important part of any website. There is a huge possibility to create a massive business on the internet just by driving tons of traffic to the website. Wait, driving tons of traffic sounds great right? But it is not as easy as we think. There are many competitors working in the same idea and niche. The only two ways to drive traffic on the website are either by Running Ads or by Ranking the Site Organically. Running ads and spending a huge amount of money – is kind of not our interest.  So, another best way to drive traffic in by ranking the website organically on the search engines. It may take a few […]

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Yoast SEO Plugin vs All In One SEO Pack | Which One is Better?

Yoast SEO vs All in One SEO Pack

When we talk about WordPress SEO plugins, there are two of the most popular and powerful plugins, they are Yoast SEO and All in One SEO Pack. There are new plugins as well in the market but these two are in the WordPress market for more than a decade. That is why people pick up either Yoast or All in One SEO. If you are stuck having the following questions in mind Which SEO Plugins in Good for WordPress in 2019? Whether to use Yoast SEO or All in One SEO Pack? Is Buying SEO plugin worth it? or How these plugins stand out differently in the market? Then, we are going to dig down into details about Yoast SEO […]

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