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Complete Guide to Customer Acquisition for Startups

Posted By Pratima Khanalin Informations, Marketing Updated on April 11, 20241 Comment

Attracting and converting potential customers into loyal patrons is an essential aspect of any startup’s growth strategy. However, for startups, navigating the customer acquisition process can be difficult. What is Customer Acquisition? Client acquisition refers to the process by which a business or association identifies, attracts, and persuaded implicit guests to buy its products or services. It involves It involves enforcing strategies and tactics to capture the attention and interest of individuals who may have a need or desire for what the business offers. The thing of client acquisition is to convert prospects into paying guests, thereby expanding the client base and generating profit for the business. This process generally includes colorful marketing and deals efforts, similar to advertising, promotional […]

What is a WordPress Phishing Attack? (Phishing Scams and Preventions)

Posted By Pratima Khanalin InformationsTagged Phishing, wordpress phishing Updated on August 18, 2024Leave a Comment

In today’s digital age, WordPress has become one of the most popular platforms for creating websites and blogs. However, its widespread use and popularity have also made it a target for cybercriminals. One of the common threats faced by WordPress users is phishing attacks. This article aims to shed light on what WordPress phishing attacks are, how they work, and provide essential tips to stay safe. What is a Phishing Attack? A phishing attack is a type of cyber attack where an attacker is disguised as a trustworthy entity, such as a legitimate organization or individual. They deceive and manipulate individuals into disclosing sensitive information, such as personal data, credit card details, or passwords. The attacker typically employs fraudulent emails, […]

Can I Monetize WordPress Blog for Free?

Posted By Pratima Khanalin Informations, Marketing Updated on May 23, 2023Leave a Comment

Can I Monetize WordPress Blog for Free? There are different kinds of individuals or blog owners creating a blog. Some of them maintain a blog with the sole purpose of earning money. And the other ones, who want to share their random ideas, thinking, and experiences throughout the world through blogging. It doesn’t matter which type of blogger you are; it requires some capital to maintain a blog. Sometimes, blogging can be expensive, even on a free platform like WordPress. As, you must renew web hosting, and domain names annually, and for any premium plugins and security certifications you require. After building, maintaining, and growing your WordPress website, the next step is monetization. Many assistance, tools, plugins, and effective ways […]

What is The Difference Between WordPress Themes and Plugins?

Posted By Pratima Khanalin InformationsTagged Plugins, WordPress, wordpress themes Updated on April 11, 2024Leave a Comment

WordPress, a popular content management system, offers many tools and functionalities to simplify website creation and management. Two of the crucial components in the WordPress ecosystem are themes and plugins. While both play determining roles in shaping the functionality and appearance of a WordPress site, they provide distinct purposes. In this article, we will explore the key differences between WordPress themes and plugins, dispersing light on their respective functionalities and how they contribute to the overall website experience. Defining Themes and Plugins: WordPress Themes A theme in WordPress dictates the overall design, layout, and visual appearance of a website. It regulates how the site is structured, the fonts and colors used, the placement of content, and other expressive elements. Themes […]

How to do Proper Keyword Research?(Beginners Guide)

Posted By Pratima Khanalin InformationsTagged keyword, SEO, WordPress Updated on August 18, 2024Leave a Comment

How to Do Proper Keyword Research? Keyword research is an approach to uncovering and inspecting search terms that people enter into search engines to get information about specific search terms. This data is repeatedly used for search engine optimization (SEO) or marketing. Keywords are considered to be the foundation of SEO. It is very important to master the art of keyword research. Here, the cost of making a mistake is very high. Why is Keyword Research Important? If you publish an article on a subject matter that no one is looking for, that very article won’t receive any traffic from the search engines. Keyword research enables you to discover the keywords that are best to target and provide perception into […]

How Much Does it Cost to Create a Website -2025

Posted By Pratima Khanalin Informations Updated on January 1, 2025Leave a Comment

Creating a website can be an exciting endeavor, but one of the biggest concerns for most people is the cost. The cost of creating a website can vary greatly depending on the type of website you want to create, the features and functionality you want to include, and the level of customization and design you require. In this article, we’ll explore the different factors that can impact the cost of creating a website and give you an idea of what you can expect to pay. Domain Name and Hosting The first step in creating a website is to purchase a domain name and hosting. A domain name is the web address that people will use to find your site (e.g., […]

MailerLite vs ActiveCampaign: Which Is Better?

Posted By Pratima Khanalin Informations Updated on December 27, 2024Leave a Comment

In this article, we’ll compare MailerLite VS ActiveCampaign, and go over some key features of both platforms, pros, and cons to help you decide the best fit for your need. Today, the world of marketing is skyrocketing. Chatbots and Influencers are the things today. Having said that, email marketing still plays a part when it comes to online marketing. In reality, data shows that consumers go through 138& more products that have email offers. More statistics demonstrate that 80% of all professionals agree on the fact that email marketing is vital in developing customer retention. Moreover, data from 44% of retail professionals conclude that social media is the only platform that rivals email marketing in the area of customer retention. […]

Pros and Cons of WordPress: Why Should You Use it?

Posted By Pratima Khanalin InformationsTagged Plugins, Themes, WordPress Updated on December 27, 2024Leave a Comment

WordPress carries proudly leads the internet as the most broadly used content managing system (CMS). The platform is it is expected to continue being the first choice for website owners and bloggers in the coming years as well. If you’re planning on starting your own website, it’s necessary to weigh the pros and cons of any platform you’re using and pick out the best for yourself. Here we’ve mentioned some of the pros and cons of WordPress to help you figure out everything about it. Major Advantages of Using WordPress: On the basis of Cost WordPress is significantly cheaper than appointing designers or contacting Web Development companies. It enables you to build, design, develop and maintain your own website or […]

SSL Certificate VS Code Signing Certificate: What’s The Difference?

Posted By Pratima Khanalin Informations Updated on March 22, 2024Leave a Comment

What is an SSL certificate? You must have seen the address bar padlock when visiting reputed sites. It has proper encryption mechanisms in place to ensure encrypted communication between the visitor’s browser and the web server. In fact, it will prevent any unauthorized third party to have access to this exchange. The data exchanged between the two entities is encrypted. The intended receiver of the information only decrypts it. There are various levels of validation based on the type of website. For example, for the Extended Validation certificate, the Certificate Authority (CA) undertakes a thorough vetting process by validating the registration details and the physical address, and the contact number. Understanding the Workings of an SSL certificate SSL Certificate work […]

What to Do If Your WordPress Website Is Blacklisted?

Posted By Pratima Khanalin Informations, WordPress Tips Updated on January 31, 2025Leave a Comment

What to Do If Your WordPress Website Is Blacklisted? Blacklisting refers to the process that flags websites with ill-natured or malicious content to prevent visitors/users from accidentally downloading malware. There are some search engines and antivirus vendors that could blacklist your website as a result of a cyber-attack. This can cause an abnormal impact on your website’s visibility and site’s reputation. A blacklisted website will prevent your visitors from accessing your website. This will directly impact your traffic and SEO rankings. Furthermore, your revenue will crash. The Internet platform is all in the hands of visitors. If they can’t trust your site, they won’t use it by risking their privacy for fear of accidentally downloading malware. If your website is […]